Toyota will be expanding the Prius family with the addition of three new models set to be launched in the next three years. This decision has been made in an attempt to make the Prius a standalone brand. All the new models will be put on sale by 2014 and will consist of a sports coupe, an SUV, and a replacement for the current sedan.
The new Prius hatchback has already been seen in concept form at the 2011 Detroit Auto Show. It will be stripped of the current blade-like headlamps and distinctive LED running lights, as well as the bold indent running down the flanks, to maintain a more conversation design.
The new Sports Coupe model will be built on the same rear-wheel-drive platform as the next generation Lexus GS. It will get a new plug-in hybrid set-up featuring lithium-ion batteries, and will be offered with a manual gearbox. It will be easily recognized as a Prius, but it will feature a more conservative design and a sportier appearance. The new Prius SUV will also be arriving and will be based off of the Toyota RAV4. It will come with either the latest Hybrid Synergy Drive set-up or a modified version of the future Sports Coupe’s plug-in drivetrain.